ARST 243 Graphic Design

Work from various projects for my graphic design class at Wesleyan.

Timeline

Spring 2019

Project Type

Classwork

Skills

Graphic design

Tools

Adobe InDesign

Adobe Photoshop

Sketch

Incomplete Manifesto for Growth

The first assignment was to create a gridded poster of Bruce Mau's Incomplete Manifesto for Growth, a 43-point list on life advice for creatives. When approaching my own interpretation of the piece, I noticed that the text fell into two categories: advice for growth within restrictions and advice for growth within freedoms. I graphically displayed this by placing the restrictive on the grid, and the free gradually falling off. 

manifestosketches.png

Initial sketches

Manifesto01.jpg

First digital sketch

Manifesto03.jpg

Added gradient, playing with title

Manifesto05.jpg
Manifesto08.jpg

Debating color

Manifesto13.jpg

Conceptualizing body typography

ManifestoFinalSmall.jpg

The final version. I incorporated the title in with the falling blocks and settled on a green gradient, a nod to the growth of plant life. 

Mr. Penumbra's 24-Hour Bookstore

The second assignment was to design a sleeve for one of our favorite books. I chose Robin Sloan's Mr. Penumbra's 24-Hour Bookstore, a fictional novel that incorporates themes of mystery, design, and tech (a few of my favorite things). 

Observing design methods at my local bookstore

booksketches.png

Initial sketches

Screen Shot 2019-06-26 at 12.56.29 PM.pn

Book icon design

1.png

Started with the cover

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"Infinite book" concept that wraps all around the book into the flaps

BookSleeveFinal.png

The final version. Changed coloring as an homage to 24-hour "open" signs. Incorporated custom neon typography. Used iconographic representation of the plot in place of textual blurb on the flap to the right.

zoe@reifel.org

805.689.0014

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