ARST243 Graphic Design

For the final project of my graphic design course sophomore year, we were assigned to create a branding system an abstract concept. I chose to create an identity for "confusion." I developed a primary and secondary mark, color palette, voice/tone, as well as chose typefaces, built a website, and designed three product applications.

Timeline

Spring 2019

Project Type

Classwork

Skills

Graphic design

Visual branding

Web design

moodboard.png
Screen Shot 2019-06-27 at 11.57.36 AM.pn
logo2.png
mark3.png
mark2.png
mark.png
workmarkblack.png
2ndworkmarkblack.png
FlavorY.png
FlavorX.png
FlavorZ.png
who_case.png
hello_case.png
tshirtyellow.png
tshirtpink.png
Comp-1_1-(Converted).gif
Artboard Copy 5.png
Artboard Copy 3.png
Artboard Copy 9.png
Artboard Copy 6.png